Your Auction Headline - The Most Important Part Of Your Auction

by Robbin K. Tungett

The words you select to describe your item will have a tremendous impact on the final price it receives or if it receives any bids at all. This is because no matter how great the item is you have up at auction, if you use words that don't lead prospective buyers to it, no one will ever see it. You have a total of 45 spaces to use for your auction headline to get people to visit your auction, so it's extremely important that you use each space wisely. The vast majority of buyers search through eBay listings by entering the item they are looking for into eBay's search engine. The main auction search engine only searches for words listed in auction titles. If a person selects a word that isn't in your auction title, your auction won't come up as a result of their search. This means that by far the most important task you have when composing a title for your auction is to use words that are relevant and specific to the item you are listing. While this may seem obvious, a lot of sellers don't do it (in fact, searching for listings in which people have ineffective or misspelled titles can often get you some great items which you can resell for a profit). If you are going to spend any extra time on your auctions, thinking through the best key words for your title is where you should spend that time. With a limit of 45 spaces, writing everything you want in the title just isn't going to be possible. For example, say you have a complete set of four bobblehead giveaways, sponsored by Mountain Dew, that the Minnesota Twins gave away at select home games during the 2002 season. Although accurate, that description is way too long for the allowable number of spaces. The key is to think through an accurate description that includes everything and then taking the most important words out of that and using them. A simple title might read "Minnesota Twins Bobbleheads". However, that title would be ineffective because it isn't specific enough. While there are many buyers who are looking for Minnesota Twins memorabilia and bobblehead dolls, the categories are too large and your auction will be lost among all the listings. You will have a very limited number of people who will ever see your auction. A better title might be "2002 Complete Set Minnesota Twins Bobbleheads". This title uses every available space and gives a specific description of what you are selling. It will also now appear in results for a narrower search. Another possible title might be 2002 Minnesota Twins Bobblehead Bobble Head". People searching for this item type bobblehead into the search engine, while others type bobble head. A search for one will not bring up any results for the other, so at times it's to your advantage to list two different spellings of the same word. Take a few minutes to think about who would want the item you are selling and, if they were searching for it, what words would they be most likely to type into the search engine. You will find many sellers using what some call Power Words. These are words such as RARE, LIMITED, VINTAGE, UNIQUE, WOW, GREAT, WONDERFUL and AWESOME. Many sellers seem to think that using words such as these will attract more bidders to their auctions. I''ll guarantee you right now, that no one types any of these words into eBay's search engine. The use of words such as these does nothing but take up valuable space that could be used for words buyers do search for. Avoid them like the plague. The same applies to the symbols so many sellers use in their headlines. They try to make their headline stand out by using symbols such as $,#, %, and @ in their auction titles. A particular favorite of many is L@@K!. Once again, all of these are a complete waste of valuable title space. The only symbols you should ever use are & or + when their use will save you valuable title space. Acronyms and abbreviations are another matter however. Collectors of certain items have developed their own abbreviations and acronyms for certain commonly used phrases within their specific collecting specialty. It is to your advantage to learn at least some of these. NR, for example, means "No Reserve." To a Star Wars collector ROTJ means "Return Of The Jedi." Becoming familiar with some of these that are common with the type of items you sell will allow you to get more key words into the limited space which will result in more people viewing your auction. Spend some time browsing the titles that others have created for their auctions. Look for both good and bad examples of titles. Just spending a few hours doing this and thinking about where the seller could have improved their title will help you enormously in writing titles for your own auctions. Never forget - the first step is getting buyers to your auctions because if they can't find them, they can't buy anything from you. About the Author Robbin K. Tungett is online marketing and eBay veteran of 8 years. She is most widely known for her eBay expertise and her website http://www.AuctionRiches.com. Please visit her blog at http://www.AuctionHerald.com.

Buying Foreclsoure in Auction - Great Fortune

by Shawn Daren

Sure you know what's auction. But do you know by buying foreclosure in auction, you can actually earn up to 100,000USD; or save up to that amount if you are buying a foreclosure home for residential purpose? Of cause, those profits happen with the conditions you have the resources needed. Buying great foreclosure bargains in auction at local country house isn't that easy at all. It's not about how much you afford to pay, it's about how many info you have and how well you use the info. Thus, do research before stepping in the court house is very important. Find out the true value of a foreclosure home so that you know what your bidding limit is. For example, if the result of your research tells you that a foreclosure home's market value is 200,000, after deducting the repair cost, let say 20,000, you will still be earning a great amount if you bid at 130,000 after the last and nearest bid of 100,000. Yes, it's all about business in auction. You got the info, you got the money. Thus, research the foreclosure home in details. Check the neighborhood of the foreclosure home. Is it near a field? How far is the foreclosure home from town? Is there any factory near by? How's the piping system? What're the market current needs? These are factors affecting the market value of a property. And those are why foreclosure listings are growing more important in this buying foreclosure business. Foreclosure listings gather all the necessary info of a foreclosure home. You can always start your foreclosure research from the listings. To win in auction, you need skills and info. You need to first find out the market value as well as other details of the foreclosure home. Knowing those things help you in setting your bottom line, your bottom line of bidding price. Because to win in auction, it doesn't mean how less money you spend to get the property, but how big is the difference between your bidding price and the market value of a foreclosure home. Set a bottom line for yourself based on your research. If the market value of the foreclosure home is 150,000, your bottom line would be around 130,000. (Lesser down your bottom line a bit from the market value in case of some calculation mistakes or changes of the market.) Stick to your bottom line in auction, because if you exceed your bottom line, you would have to bear unpredictable losses. There is no point to buy a financial burden instead of a bargain at first, isn't there? There is no short cut for winning in foreclosure home auction. You will need to research and research to gather info as much as possible. Yes, it's not easy at all to win in foreclosure auction. However, the good news is, it's not that hard too to win. As long as you have the persistence, you will win. Seeing the fruitful return in foreclosure auction, it's worthwhile to put in efforts. To know more on foreclosure auction, I suggest you to get a f oreclosure book as the book can show you more things which a piece of article can't. About the author: Shawn Daren makes it clear on how to pick up great bargains on foreclosure home.Learn the key of earning 100k in buying foreclosure.To know more on foreclosure,visit his buying foreclosure website.

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